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Clap away

  • Writer: Xavier Massé
    Xavier Massé
  • Apr 15, 2018
  • 1 min read

Updated: Apr 16, 2018

Discovered at FITC Toronto 2018, Qanta Shimizu Creative Technologist / guru (jack of al trades and master of none) showcased this very engaging installation. A true and rare example of a digital interactive brand experience with an intent. How 7 Eleven rewarded their donors to a charity campaign.


https://brandinginasia.com/7-eleven-launches-wall-applauds-donate-coins-charity/


 
 
 

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© 2018 by Xavier Massé - Photo credit Luke Liu, Izzy Rashid

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